• I did a post here about Getting a Bowflex to repair your credit?

    Mythbusters, MDG Direct, Bowflex Canada
    I was watching my favorite show Mythbusters on the Discovery Channel and of course I had to be bombarded with commercials for the whole show. Mythbusters with Adam Savage and Jamie Hyneman is about the only show that I won't channel surf during commercials.

    Exercise Equipment from Bowflex?The problem I have with the MDG Direct commercials and Bowflex commercials is not about the product or the concept of their product. (I don't own a bowflex or MDG Direct product.) The problem lies in the cost and complexity of the financing.

    I try to read the financing terms each time I see these TV commercials. I've seen these MDG Direct and Bowflex commercial at least 100 times each.

    I can never read the small print . I did notice that what they were offering on the surface was for people with good credit.

    COMPUTERS OR INTEREST REVENUE?
    Is MDG Direct really about selling computers. Or are they the interest revenue that they receive from selling the computers?

    MDG Direct Financing Computer PicIt seems that these companies are actually in the product sales/financing business. They make money from the selling the product, the shipping and handling costs, and as well, the financing interest costs.

    I don't have a problem with that. I think that their marketing is brilliant. They're giving their customers the convenience of purchasing computers and exercise equipment from the convience of home.

    IS 21% interest WORTH THE CONVENIENCE?
    If you pay 21% per interest on a $3000 loan from BowFlex for example, you'll pay upwards of $600 interest in the first year. That's $1.50 per day, or $49.50 per month in interest charges alone.

    You have to ask yourself if the convenience of buying that convenient product is worth those kinds of financing charges. Realistically you could purchase a membership at your local YMCA Canada for $49.50.

    I have every confidence that the products from MDG Direct and Bowflex are of the highest quality. I thought that I should take the time to illustrate the cost of convenience from buying computers and exercise equipment on T.V.

    UPDATE: As we're closing in on Christmas time, I can see Bowflow really stepping up their marketing for the Christmas season. They even got their new product which looks like a rowing machine.

    Be careful spending money on expensive Bowflex gifts especially if you're short of cash this Christmas season.




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2 Comments
On Nov 23, 2006, C Jones Said:
Some people are exercising oriented and some are not. Let's be honest about it. I went to the YMCA for years. I worked out faithfully but never lost any weight.

As a matter of fact, because of the stress I was under, I gained weight while exercising, and reducing my diet!!

Sometimes you can save money by just destressing your life and relaxing a little.
On Nov 18, 2006, Barb Johnson Said:
I did it the easy way.. I purchased a bowflex through a newspaper classified ad. I bought it for 25% of the original value because the seller was desperate to get rid of it. I like my new bowflex.